Work Opportunity at Sayurbox in July 2022 - Loker Startup

Performance Marketing Jr. Manager

To achieve our vision and missions, we require our team to be aligned with our values :

Job Descriptions :

Develop digital performance marketing strategy across business verticals for paid channels
Leverage various data sources and combine with external data to set digital media strategies
Define digital media tools and services to ensure world-class planning and buying capabilities
Drive development and implementation of consistent KPIs in collaboration with all Marketing team function
Drive market leading ROAS and analyze optimum digital mix to achieve KPIs
Manage external partner and media owners, including regular evaluation of delivery and services
Focus on new and innovative ways of reactivating customers through constant testing & refining of new initiatives
Improve channel performance via heavy A/B testing on all key levers to keep improving channel CTR and Conversions. Work cross-functionally with Analytics /Marketing team to uplift channel performance via incremental analysis
Close collaboration with user growth/branding/commercial/campaign / and other biz units to leverage each other's strength for integrated marketing uplift for the whole platform
Continuously improve and optimize BAU media investment efficiencies across media channels and digital touchpoints (on and offsite) against master performance KPIs benchmarks
Report on key metrics, learnings and marketing campaigns with stakeholders
Responsible for end to end Performance Marketing operations. Plan, setup, monitor and optimize digital advertising channels

Job Requirements :

Bachelor's degree in business, marketing, statistics/math's or tech-related majors
A minimum of 4-5 years of experience in digital performance marketing or relevant/related roles
Hands-on experience in executing at least one of the performance marketing channels (Google Adwords, Facebook, 3rd Party Networks) and a solid understanding of underlying tech building blocks (product feed, automation and more) is critical
Familiar with mobile app user acquisition and retargeting; have solid knowledge about cross-channel tracking, attribution logic and MMPs
Engage and effectively communicate with senior executive stakeholders across the organization
Strong understanding of digital advertising technologies and marketing attribution models
Excellent oral and written communication skills, comfortable presenting to big groups of audiences on a regular basis
Excellent organizational, project management and time management skills
Ability to analyze reports and communicate findings succinctly to cross-functional business partners
Ability to multitask, meet deadlines and thrive in a fast-paced environment.
Experience with start-up and/or tech-driven environments desired.

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